04.06.20 | Timestamp @1:04:20 | 2 Hours of Advice For Everyone in Hard Times
Hayden’s Question or Topic
Hayden and his dad have a flooring company. They started the business three years ago and were able to earn a million and a half in revenue last year and are continually growing thanks to Facebook Ads. As they acquire leads at a very efficient rate, Hayden wants to know how to continue scaling and handling all of them. Hayden also asks Gary how to convince his dad to hire more people and how to approach e-commerce with flooring.
Gary’s Story and Advices
On how to continue scaling and handling all leads:
Hiring people is the solution according to Gary
On how to convice his dad to hire more people:
In order for Hayden to convince his dad to hire more people, Gary said that he should refine his skills in lead generation and innovate by doing video content ads on FB so that he’ll be able to increase their leads 8x or more. Once his dad sees the result, Hayden will have a big chance to convince his dad.
On how to approach e-commerce with flooring:
Gary suggested that Hayden should build a Shopify store, start selling things there, and run FB ads.
Gary Vaynerchuk’s Quotes
“Crying is a strength.” ~ Gary Vaynerchuk
“Facebook’s a monster like I said.” ~ Gary Vaynerchuk
“Family businesses are a give and take.” ~ Gary Vaynerchuk
“There is a responsibility of the child to have respect for the person that started it (business) from zero, which then comes in the form of getting 40 to 80% of what you want.” ~ Gary Vaynerchuk
“Facebook is insane for localization.” ~ Gary Vaynerchuk
“You need to take your offense to f*cking legendary status.” ~ Gary Vaynerchuk