04.05.20 | Timestamp @14:24 | Going Live and Answering Questions
Jessica’s Question or Topic
Jessica quit teaching for about two years and began to direct her attention to the content writing business. And in the past 9 to 10 months, she shifted her specialty towards copywriting. As she masters the craft, she realized that she must not only rely on referrals and word of mouth but also needs to build her audience to increase her influence. Her concern is that she’s struggling with what she should prioritize and where does she spend her time.
Gary’s Story and Advices
Jessica should spend time on putting out sample work, engaging with people, and starting a Facebook group of small business owners in the Minnesota suburb. She has to think about building a community and getting people to know her. Gary believes that networking and being human is a huge factor.
Gary Vaynerchuk’s Quotes
“What I think most people don’t understand is that business is human. And it’s about humanity and people.” ~ Gary Vaynerchuk