04.27.20 | Timestamp @23:12 | 10 Tactics to Improve Your Situation in Quarantine
Sean Daniel Lyons
Sean’s Question or Topic
Sean is a leader in the restaurant industry. He found out that the industry he belongs to is in trouble because of rising expenses and people’s perception of what food costs weren’t adjusting accordingly.
Gary’s Story and Advices
The reason why many restaurants have this kind of problem is that most people don’t build a brand, which allows them to charge more.
Most establishments are transactional based on location and history. But that’s not about the issue of the world and customer expectation. Instead, it’s a concern of restaurateurs who are not adjusting to the reality of the marketplace.
The real solution to it is innovation. If you are a resto owner, serve your butter and begin a butter brand, and sell it on Amazon.
Gary Vaynerchuk’s Quotes
“There is no such thing as passive in business because there’s always a tornado waiting to hit you.” ~ Gary Vaynerchuk