04.20.20 | Timestamp @44:07 | When You Hold Onto the Past You Hold Yourself Back From a Happier Future


Lazar Assoofi


Lazar Assoofi (LinkedIn)

Lazar’s Question or Topic

Lazar is running an eCommerce drop shipping business and a digital marketing agency. Recently he had a big client and did more for them. So it made him more valuable to the market. However, Lazar thinks that he over-delivered to his client and now wants to find ways to stop it.

Gary’s Story and Advices

Since 50% of the revenue is coming in from his client, Lazar has to continue spending hours bringing them value, and every other minute of his life landing other clients. So he has to make this client 8 to 12% of his revenue and amortize their leverage.

Gary Vaynerchuk’s Quotes


“When you’re in the service business, you are in the Yes business.” ~ Gary Vaynerchuk


“I say yes to all my clients all the time, until I don’t.” ~ Gary Vaynerchuk

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